| As internet marketing became flooded with
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| | There are many benefits to creating small
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| products, niche marketing was born. This
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| | reports. For one there is a never ending
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| was called the separation age. People
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| | supply of topics for small reports. You
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| started staying away from huge
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| | can write about one niche such as weight
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| information products that were created
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| | loss strategies one day and search engine
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| with hundreds of pages and instead
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| | optimization on another. Because of this
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| started separating themselves from the
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| | you can sell report after report to the
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| crowd and focused on tiny niche topics.
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| | same customer. Many people can't afford
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| Now, while there is still money to be
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| | a high priced course but nearly everyone
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| made by focusing on tiny untapped markets
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| | can afford a $7-$15 report. Plus a series
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| competition is pouring in and the well is
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| | or collection of your small reports can
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| drying up. This brings us to a new age
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| | be turned into premium priced courses
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| of internet marketing- the age of
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| | overtime.
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| "specialization".
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| | Another attractive advantage to small
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| The age of specialization means that
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| | reports as opposed to large information
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| instead of creating larger information
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| | products is the time value. You can write
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| products you create 7-20 pages on a
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| | a small report in just a few hours of one
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| precise niche topic.
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| | day. And they are easier to write than
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| Have you ever bought a five hundred page
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| | chunky information products. When a "hot"
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| information product when you only needed
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| | niche topic emerges you can quickly
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| the last eight pages or you only wanted
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| | produce a report to sell while the topic
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| chapter five? Most customers don't want
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| | is still hot.
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| to go through hundreds of pages just to
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| | Small reports are also highly effective
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| find a snippet of information that they
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| | for building your list. Their small size
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| feel is useful.
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| | makes for an easier download. People are
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| Because there seems to so much
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| | more likely to download a small report
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| information available on the market
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| | but they think twice about a three
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| consumers are getting pickier and
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| | hundred page information product. Because
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| pickier. They know what they want and
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| | of this they get around faster as a viral
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| they want just that.
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| | marketing strategy than a large
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| By creating reports on smaller niche
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| | information product. They also get read
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| topics you open up a whole new form of
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| | more which means more reviews and/or
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| monetization that has an extremely high
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| | testimonials.
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| profit margin. Especially if you produce
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| | A customer can read a small report in a
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| small reports on untapped information
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| | short amount of time and if they find the
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| goldmines such as:
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| | information valuable you can guarantee
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| -three ways to get your next vacation for
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| | that the report will be discussed or sent
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| free
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| | out to other people before the day is
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| - how to save a hundred dollars on your
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| | through. The list of benefits could go on
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| next grocery trip
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| | and on.
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| -how to lose seven pounds in six days
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| | The specialization age is a faster way to
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| -18 web changes that can double your
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| | create your own products for niche
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| profits
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| | marketing and they often generate a
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| These 7-20 page niche reports can sell
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| | faster response. This new age of niche
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| any where from 7-100 dollars depending
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| | marketing has become more effective than
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| upon the information.
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| | any age prior to it.
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